Our Company

About our company and how we started

FITRITE INC. started in 1956 as a manufacturer and distributor of denture supplies, hence the name “Fitrite”. In 1974, seeing a growing demand in the market for native food products, the company shifted to food manufacturing, catering mostly to restaurants and institutions. The business was such a success that, a few years later, in 1982, Fitrite started exporting its Philippine food products to the United States and Canada. With the growing number of overseas Filipino workers, the company saw an opportunity to expand in the other markets in the ensuing years. Fitrite products are now proudly sold in the United States, Canada, Middle East, Europe, Australia, Japan, Hongkong and other Asian countries.

Far from resting on its laurels, Fitrite aims to continually raise its standards for quality and work excellence. Fitrite is an accredited exporter of fish products in Europe and has HACCP certification and good manufacturing accreditation from the Department of Trade and Industry. In recent years, Fitrite has ventured into processing of fruit drinks, nectars and jellies. These products are produced using food – processing machines that are world – class and are packed in flexible packages and a resealable, tamper – proof, easy – to – open twist cap.

Fitrite is committed not only to bring homegrown Philippine foods to Filipino’s abroad, but also to promote Filipino – made products to the world at large.

Our Mission

We are committed not only to bring homegrown Philippine foods to Filipinos abroad, but also to promote FILIPINO-MADE PRODUCTS TO THE WORLD

To bring top quality and safe Philippine Food products to the world while adhering to strict international standards in food manufacturing.

To be dynamic and innovative that is to respond to our customer’s evolving tastes and adjust to the fast changing food requirements of our time.

To continue to live up to our tradition of integrity and dedication even as we change with the times.

To be globally competitive and actively contributes towards a clean and healthy environment for the well being of its community, employees and consumers.

ACCREDITATION

LOREM IPSUM DOLOR SIT AMET, CONSECTETUR ADIPISCING ELIT. SED EU NISI IN ARCU PORTTITOR ULTRICIES.

Fitrite Incorporated is :
– a member of Philippine Food Exporters (PhilFoodEx)
– HACCP certified by Bureau of Fisheries and Aquatic Resources (BFAR)
– EU plant accredited

REACH / DISTRIBUTION

LOREM IPSUM DOLOR SIT AMET, CONSECTETUR ADIPISCING ELIT. SED EU NISI IN ARCU PORTTITOR ULTRICIES.

Fitrite products are now proudly sold in the United States, Canada, Middle East, Europe, Australia, Japan, Hongkong and other Asian countries.

In the Philippines, the products can be sold in leading supermarkets, hypermarkets and groceries nationwide – SM (SVI, Hypermarket and Savemore), Puregold Supermarkets, Robinson’s Supermarkets, Unimart, Makati Supermarket, Metro Gaisano Supermarket, Sta. Lucia East Supermarket, International Freeport Traders, Inc., Royal Duty Free, AFPCES Commissary Stores, Landmark, Trinoma, Fisher Supermarket, Pasig Supermarkets, Cherry Supermarkets, Mini Stop Convenience Stores. In Central Luzon : Jenra Supermarket-chains, Friendship Supermarkets, RCS Supermarket-chains and Elizabeth Supermarkets etc.